Pepper

Esports For The Rest of Us

Pro esports athletes are beginning to make pro athlete money and get pro athlete attention. But the esports industry is young, and what about all the other gamers? GoLeague saw an opportunity to turn up the heat on everyday competition and reward everyday competitors and friends with real prizes.

More Fun With Something Extra On The Line

The gaming and esports world is known for world-calibre content quality and design. It was important to develop an identity that could live alongside the world’s best without competing with them, while making sure to celebrate the fun of gaming, and highlighting the extra fun of competing with a prize on the line. From the nostalgic wordmark to the font pairings and use of colours, this brand is meant to scream fun at every stage, alongside the world’s best content.